Pazardzhik, Bulgaria · since 2021

More customers,
who find you on Google by themselves.

People already search Google for what you sell. We make sure they find you. And before you spend a cent on ads, we tell you honestly whether it's worth it — with numbers, not promises. Based in Bulgaria (EU), working with clients across Europe and the US.

See which way is right for you — 2 minutes →7 short questions · free · no email

Move your mouse through the field — the light follows it. Every dot is a real project: click to open it.

9 sites and apps running live · Customers from Google · Honest numbers · Pazardzhik, Bulgaria

/ The data

Customers from Google don't cost per click. But they don't come to everyone — and that can be checked before you pay.

Before we recommend anything, we look at the numbers. Here are four of them, with sources you can open.

Илиян Богданов
Founder · Business & Software Consultant

Before the software — a conversation about the business

I'm Iliyan. Besides the team that builds, I advise owners on developing their business digitally and process-wise — what to automate, which software is worth it, and where technology actually saves money, not just looks good. An example from our own kitchen: every week an AI agent reads this site's Google Search Console data and proposes concrete code improvements — I just review and approve.

  • 01

    A wide lens, not a narrow specialty

    Nine products in production — a law practice, a lighting brand, an ERP for a design studio, AI property valuations, a 3D configurator, a tyre shop. Each is a different business model, different people, different problems.

  • 02

    I look at the process, not just the screen

    Before any code gets written, I look for where time and money actually leak — manual coordination, scattered spreadsheets, missing visibility. Software is the outcome of that analysis, not the starting point.

  • 03

    An honest assessment, not a sales pitch

    If the problem is better solved with a process fix instead of new software, I'll tell you directly. The first conversation is free — the goal is a solution that works, not a project at any cost.

/ Проекти

Projects, live

Nine real products, each with a working link. No mockups, no “concepts” — go in and try them.

/ Какво правим

What we do

Four things we do well — and one shipped product behind each.

  • Organic traffic with AI

    We research what is actually searched and who's on page one. Then: content built on those searches, structured data, llms.txt — and a weekly AI loop that reads Search Console and proposes concrete code improvements. Traffic you don't pay per click.

    Proof: AdvLili →
  • Measurement and cost per customer

    Every channel gets a form, a phone number and UTMs that can be counted. You know where each inquiry came from and what a customer costs. Otherwise every ad is a bag of money without a receipt.

    Proof: SG Auto →
  • Websites and online stores

    Fast, clean, Google-ready from day one — a company site in days, a store with easy checkout and several currencies in weeks.

    Proof: LuminaVera →
  • Custom software & SaaS

    Software shaped to your process — ERP, internal systems, 3D configurators, a whole product. You don't bend to someone else's box.

    Proof: Studio Botema ERP →
/ Процес

How we work

A solid base first, then we build on it. A working version in days, not months.

  1. 01

    We research

    Before recommending anything: is it searched, who's on page one, what will a customer cost. If we're not the right people, we say so right away.

  2. 02

    A prototype in days

    A first working version you open and touch — not slides and promises.

  3. 03

    We go live

    We ship to your domain, with SEO and analytics from day one.

  4. 04

    We grow together

    Content, speed, new features — as much as you want.

Start with the research: 7 questions →

/ FAQ

Frequently asked questions

Does SEO still work in 2026, now that Google answers with AI?

Yes, but differently. Organic search remains the largest traffic source (53% per BrightEdge), and 96% of searches in Bulgaria go through Google. AI Overviews cut clicks on informational queries by 38–40% (Pew, SSRN 2026) but barely touch transactional ones — "dentist Pazardzhik", "repair price". So we work on buying-intent queries and make the site readable for AI assistants (structured data, llms.txt), whose referrals convert 2–4× better than a regular organic visitor. All numbers with sources: ibuildwebsaits.com/en/does-seo-work.

When is SEO NOT worth it?

When you need customers this month (first results take 3–6 months, up to 12 for a new domain), when the niche is dominated by aggregators and platforms with thousands of pages, or when nobody searches for your service on Google. 96.55% of pages on the web get zero visits — almost always for one of those three reasons. We check them for free before proposing anything, and if SEO isn't for you, we say so.

How do I know which ads I need and whether they pay off?

Calculate first, pay second. Cost per customer = spent ÷ new customers; customer value ÷ cost per customer should be around 3:1. We built a free 7-question configurator (ibuildwebsaits.com/en/which-channel) that shows which channels make sense for your business and exactly what your budget buys at real 2026 benchmarks — e.g. at $9.87 per click for lawyers, €300 is ~30 clicks. Plus a cost-per-customer calculator: ibuildwebsaits.com/en/calculator.

How much does a website cost?

It depends on scope. A simple company site or landing page is usually €1,000–3,000, an online store €3,000–8,000, and custom software or SaaS starts around €8,000. After a short call we send a concrete quote with timeline, scope and a fixed price.

How long does it take to build a website?

A working prototype in days, not months. A simple site ships to production in 3–7 days, an online store in 1–2 weeks, larger custom software in 4–8 weeks. We deploy to your domain with SEO and analytics from day one.

Do you do SEO?

Yes — SEO is built in, not bolted on. Clean semantic structure, structured data (Schema.org), fast static rendering, sitemaps, and optimisation for both Google and AI agents. Example: advlili.com is the #1 organic Google result in its niche.

Do you build custom software, not just websites?

Yes. We build ERP systems, internal tools, SaaS products, 3D configurators, and data/AI platforms. The software is shaped to your real process instead of forcing your business into an off-the-shelf box.

Where are you based?

In Pazardzhik, Bulgaria. We work with clients across the country and abroad — in Bulgarian or English.

Do you maintain the site after launch?

Yes. After launch we continue with content, performance, new modules and technical support — as much as you need. We can also hand the project to your team with documentation.

Can I see real projects you've built?

Yes — the nine portfolio projects are all in production with live links: a law-firm site, a lighting e-commerce store, an ERP system, a 3D configurator, a booking SaaS, a real-estate platform and more. No mockups, no “concepts”.

/ Стартирай проект

Start a project

Tell us what needs to happen. We reply within 24 hours with an honest estimate — how long, what's included, and what it costs. If something isn't for us, we'll tell you.

or email us directly
iliyanbogdanov@gmail.com

Пазарджик, България · we reply in BG / EN